Student-Athlete Affairs to Host Social Media Event

“Protecting Brand YOU on Facebook” Presented by Kevin Long

Sponsored by Meredith College Athletics Student-Athlete Affairs

Meredith College, Tuesday, August 23, 7pm, Jones Chapel – Open to All Students, Staff and Faculty

About the event:  MVP has developed a presentation we call "Protecting Brand YOU on Facebook" for student-athletes that provides them with some perspective on the potential damage and consequences of irresponsible social networking posts.  This presentation highlights many mistakes other student-athletes have made and helps them understand once they post something on a social networking site -- it's in the public domain, even if their account is set to private.  We explain how it can negatively impact their reputations now as well as when they go to hunt for a job after their playing days are over.
 
Most coaches and athletic administrators talked on the phone, and viewed email as a technology revolution.  Today's college athletes communicate in a much different manner, and many of your student-athletes have not had any guidance about what is not appropriate to post on their social networking pages.  They've grown up using social networking and texting as their primary form of interpersonal communication.
 
MVP's "Protecting Brand YOU on Facebook" presentation lasts about 45 mins and is engaging and entertaining.  It is delivered in a casual manner by MVP in person and is great for preseason all sport gatherings or for delivery to individual teams.
 
Kevin Long - The MVP team is led by Kevin Long, an Indiana native, a 1992 Purdue University graduate and experienced media professional. Kevin has done media training for collegiate, Olympic and professional teams, athletes and coaches, as well as Members of Congress, U.S. and foreign government officials.  Kevin has led crisis communications efforts for a number of high-stress, high-profile international situations.  Kevin founded MVP in 2003 after a successful career on Capitol Hill.